Online Marketing

Online Marketing

Our goal is to engage the audience, provide them with real, useful value.

Online marketing – active communication on the Internet. We run a fanpage, we create campaigns on social media, we are not afraid of new challenges!

• Individual plan

  Our approach to SEO is tailored to each client individually. We start each project from blank page, working to increase your company's key performance indicators, such as online sales growth, effective engagement of your target demographic, and organic brand awareness

• Strategy

  Once you start working with Digital360 on search engine optimization services, we investigate the market sector to develop an SEO strategy that is unique to your business. We conduct in-depth analysis to find the perfect keywords to use in optimizing your website, which helps not only to drive traffic to your site, but also to make it more likely to convert.

• Search engine optimization and the benefits of promoting a website in Google

  Website SEO is undoubtedly one of the most popular ways to promote a brand on the Internet. Exposing it in Google in specific thematic categories and under specific terms makes the brand visible online, so the website is visited by many customers. This form of online advertising has a lot of benefits and advantages that are often underestimated or just unknown yet. Many people are suspicious to this form of online advertising, often due to the lack of knowledge of the mechanism of its functioning.
  
  Search engine optimisation is a long-term, relatively inexpensive solution for both large and local companies.

• Possibility to acquire a large number of customers

  The measurable effect of website optimisation is the possibility of acquiring a large number of customers in virtually every branch and field. This is one of the biggest advantages of SEO activities, because it is the number of potential customers that is always the biggest challenge regardless of running business. Website positioning takes place in the largest area on the Internet, which is the Google search engine. It is used by practically all Europeans, and therefore the majority of people from our target group. Google Search Engine is also by far the first choice of prospective customers to look for information.
  
  Positioning the website, we can therefore acquire a very large and unlimited number of customers, and we can do it by:
  - increasing the position of the website under a specific entry
  - expanding the keyword pool
  - implementation of different types of positioning
  - positioning of several websites
  
  Regardless of the way of online advertising by positioning we choose, acting comprehensively and intensively, in fact we can acquire an unlimited number of recipients. This is an excellent solution, which practically does not have a “glass ceiling” unlike other methods of online or traditional marketing, such as handing out leaflets, local promotion or using influencer marketing with limited influencer's public.
  
  If you want to acquire absolutely large number of customers from Google search, it is enough to adequately invest bigger amounts of money in more intensive positioning activities. Usually, there is no upper limit of the investment, and each larger amount allocated in positioning gives respectively better results. This means Google search, enable us to acquire any number of customers in any industry, which may even exceed our operational capabilities. It effectively affects using the potential of our brand, which can function and develop fully, as well as generate significant profits.

• Staying ahead of the competition

  The possibility of acquiring a large number of customers from Google search, we gain the opportunity to stay ahead competitive brands on the market.
  
  Many of them do not implement positioning at all or do it in a limited way. This is especially the case with local brands that operate stationary and use mainly traditional advertising. Positioning websites and using the potential of this advertising method generates more traffic on the website, and at the same time, builds a positive image of the brand online.
  
  All of this results in real and fast brand development. SEO helps to strengthen a brand in various ways and to stand out from other competitive companies. In the long term it is extremely beneficial. Higher earnings, creating the image of a company as an industry leader, increased recognition and more customers make the company develop even faster and create more attractive offers to customers.

• The image of your company

  Another very significant advantage of website positioning are brand image issues. SEO not only helps to attract customers and obtain measurable profits, but also perfectly builds a positive brand image. Being on Google search engine is a must for any business. It makes customers aware of the company's existence, as the lack of the particular brand in the Google search engine can be perceived extremely negatively. Customers may even believe that our brand does not exist if it is not in Google search engine, and many people may claim that if we are not able to present ourselves in it and let users find us, our offer is also not worthy of attention.
  
  The high position of the brand in the Google search engine informs potential customers that the company is familiar with the latest technologies and is able to use them, making it easier for users to find it on the Internet. This gives an extremely positive image, as well as increase security and credibility. Users on the Internet are very eager to follow Google's instructions and trust the search engine's commands, because they believe that the search engine promotes only valuable brands and websites. This is only to some extent, but anyway it is worth using such a belief and perception of the search engine by customers.
  
  People who come across the brand in Google search engine, frequently searching for various brand information will consider it a qualitative and valuable brand. Even if they don't buy our services at a specific time, when they notice our brand in the future, they'll be more likely to choose its services than of other anonymous brands they don't know. The presence of our website in high positions in Google search indicates:
  - professional brand approach to advertising
  - the ability to use new technologies
  - brand credibility
  - recommendation by Google Search Engine
  

• SEO audits for website health

  An SEO audit is similar to a car inspection; servicing your site regularly is one of the most important things you can do to make sure it works as you expect it to.
  
  Similarly, regular SEO audits are essential to make sure your website realises its maximum potential. This means that if your website is not optimized for search engines, you will lose a significant amount of traffic and revenue.
  
  Our SEO specialists have years of experience in technical onsite SEO, so we can identify and correct any errors that hinder your website.

• The image of your company

  Another very significant advantage of website positioning are brand image issues. SEO not only helps to attract customers and obtain measurable profits, but also perfectly builds a positive brand image. Being on Google search engine is a must for any business. It makes customers aware of the company's existence, as the lack of the particular brand in the Google search engine can be perceived extremely negatively. Customers may even believe that our brand does not exist if it is not in Google search engine, and many people may claim that if we are not able to present ourselves in it and let users find us, our offer is also not worthy of attention.
  
  The high position of the brand in the Google search engine informs potential customers that the company is familiar with the latest technologies and is able to use them, making it easier for users to find it on the Internet. This gives an extremely positive image, as well as increase security and credibility. Users on the Internet are very eager to follow Google's instructions and trust the search engine's commands, because they believe that the search engine promotes only valuable brands and websites. This is only to some extent, but anyway it is worth using such a belief and perception of the search engine by customers.
  
  People who come across the brand in Google search engine, frequently searching for various brand information will consider it a qualitative and valuable brand. Even if they don't buy our services at a specific time, when they notice our brand in the future, they'll be more likely to choose its services than of other anonymous brands they don't know. The presence of our website in high positions in Google search indicates:
  - professional brand approach to advertising
  - the ability to use new technologies
  - brand credibility
  - recommendation by Google Search Engine
  

Please contact us: +353 1 960 1612 / hello@digital360.ie

Increase the visibility of your website in the search engine. SEO is about optimizing the website and acquiring valuable links to it. As a result of such actions, your website will be visited by a larger number of Internet users.

The Digital360 SEO team does their best to stay up to date with the changes and is perfectly prepared to help you stay on top as well.

Digital360 has conducted many successful SEO campaigns for many customers. We are constantly adapting and improving our offer in response to the challenges of Google's dynamic algorithm, a system that determines which pages are presented in search results.